To Let Cambridge: Marketing Checklist for First-Time Landlords in Cambridge UK

Cambridge Stays
May 3
2 min read

Starting your landlord journey? Here’s your must-do list for a smooth, successful launch. Cambridge’s rental market is competitive, but with the right steps, even first-time landlords can achieve fast bookings and solid returns. This beginner-friendly checklist breaks it all down.

Step 1: Prepare the Property

Before you list anything online, your property must be guest-ready. That means more than just a tidy room — you need to ensure safety, functionality, and appeal.

Furnishing: Choose durable, stylish pieces that suit your guest type (professionals, tourists, families).
Safety Checks: Make sure your EPC is up to date, arrange a Gas Safety Certificate, and install smoke/CO2 alarms.
Deep Cleaning: Professional-grade cleaning sets the standard from day one.
Photography: Hire a photographer or take high-resolution images with good lighting.

Whether you're offering flats to let Cambridge UK or houses to let Cambridgeshire, presentation matters.

Step 2: Craft a Winning Listing

Your listing is your shop window. It must grab attention and clearly communicate value.

Catchy Title: Highlight a feature (“Modern 2-Bed Near Cambridge Station” or “Peaceful Garden Retreat in Grantchester”).
Detailed Description: Mention all amenities, sleeping arrangements, and who it’s best for.
SEO Keywords: Include terms like "to let Cambridge," "short let Cambridge UK," and "properties to let near Cambridge."
Standout Features: Mention Wi-Fi speed, parking availability, or recent refurbishments.

Step 3: Choose the Right Platforms

Where you advertise affects who sees your listing. Use multiple channels to capture different tenant types.

Airbnb & Booking.com: Ideal for short lets and flexible bookings.
Rightmove & Zoopla: Best for long-term tenants.
Your Own Website: Enables direct bookings and loyalty building.

Cambridge Stays syncs listings across platforms to maximise visibility.

Step 4: Set Your Price

Don’t guess. Research comparable properties in your area and set an attractive price, especially when launching.

Market Research: Look at flats or houses of similar size, style, and location.
Launch Discounts: Offer 10–15% off for your first month to build reviews quickly.
Adjust Frequently: Use dynamic pricing tools like PriceLabs or Wheelhouse to stay competitive.

Step 5: Get Ready for Bookings

Be prepared from your first inquiry to your first check-in.

Welcome Pack: Include house rules, local tips, Wi-Fi codes, and contact info.
Key Exchange: Use lockboxes or smart locks for self-check-in.
Guest Messaging: Automate confirmations and reminders via your platform or a property management tool.

Short let Cambridge properties that respond quickly and professionally build trust and earn better reviews.

How Cambridge Stays Helps New Landlords

Cambridge Stays offers a full suite of setup and marketing services for first-time landlords. From preparing your listing to pricing, guest messaging, and managing bookings, we ensure your launch is stress-free and profitable.

Our team helps you:

Stage your property to maximise appeal
Craft listings that convert views into bookings
Handle compliance and safety documentation
Set prices that reflect demand, location, and season

Start Strong, Stay Booked

Letting your first property doesn’t have to be overwhelming. With the right checklist and professional support, you’ll avoid rookie mistakes and build income from day one.

New to letting? Let Cambridge Stays launch your property professionally and fill your calendar fast.