Cambridge is a prime destination for families visiting for leisure, university events, or relocations. Yet, many Airbnb listings fail to cater specifically to family travelers—a massive missed opportunity. By making your Airbnb family-friendly, you not only increase occupancy rates but also attract longer stays, higher nightly rates, and more 5-star reviews.
With the rising demand for child-safe, spacious, and well-equipped short-term rentals, now is the time to optimize your property for families. This guide will show you how to make your Cambridge Airbnb the top choice for parents and kids alike.
1. Choosing the Right Property
Location Matters: Where Families Want to Stay
Families prioritize convenience and safety over nightlife and party-friendly locations. The best family-friendly Airbnbs in Cambridge are near:
Parks & Green Spaces – Jesus Green, Midsummer Common, and Parker’s Piece are top choices.
Kid-Friendly Attractions – Cambridge University Botanic Garden, The Fitzwilliam Museum, and the Cambridge Science Centre.
Family-Friendly Restaurants – Restaurants with kids’ menus and play areas, like The Cambridge Chop House and The Old Bicycle Shop.
Public Transport & Parking – Families prefer properties with free parking or easy access to public transport.
Size & Layout: Why Multi-Bedroom Homes Win
2-3 bedroom apartments or houses attract families far more than studios or 1-bed flats.
Spacious living areas allow for playtime and relaxation.
Dedicated workspaces appeal to parents working remotely.
💡 Tip: If you have a 1-bed flat, consider adding a sofa bed or bunk beds to increase family appeal!
2. Essential Amenities for Families
The right amenities convert casual browsers into confirmed bookings. Families book properties that make traveling with kids easy and stress-free.
Safety First: Child-Proofing Your Airbnb
Corner guards on sharp furniture edges.
Stair gates for multi-level properties.
Secure locks on windows and doors.
Outlet covers to prevent accidents.
Baby & Toddler Essentials (A Game-Changer!)
💡 Properties that provide baby gear attract more bookings from parents who don’t want to travel with bulky items.
Travel cot (crib) with bedding
High chair
Baby bath
Changing table & mat
Step stool for sinks
Entertainment Options for Kids & Parents
Fast, reliable WiFi – Essential for both kids’ entertainment and parents working remotely.
Smart TV with Netflix, Disney+, YouTube Kids
Board games & kids’ books
Outdoor toys if you have a garden
Kitchen & Laundry: A Must for Family Stays
Fully equipped kitchen – Families cook meals to save on eating out.
Microwave & bottle sterilizer – Helps parents with infants.
Washing machine & dryer – Families often stay longer and need to do laundry.
3. Creating a Comfortable & Inviting Space
Neutral Yet Cozy Decor
Avoid white sofas – Opt for durable, stain-resistant fabrics.
Add soft rugs & cozy blankets for a homely feel.
Use wipeable paint in case of spills or drawings!
Storage Solutions for Longer Stays
Wardrobes with ample space – Families pack more.
Shoe racks & coat hooks – Keeps the space tidy.
Extra Linens & Towels
Double the usual supply – Kids can be messy!
Provide hypoallergenic bedding – Parents love this touch.
4. Listing Optimization for Family Travelers
How to Write an Airbnb Listing That Attracts Families
Your Airbnb listing should highlight family-friendly features in the first few sentences. Example:
🚀 Perfect for Families! This spacious 2-bedroom apartment in central Cambridge is fully child-proofed and equipped with a cot, high chair, kids’ books, and a smart TV. Located near Cambridge Botanic Gardens & Parker’s Piece, with free parking & WiFi.
Photography Tips for Showcasing a Family-Friendly Home
Feature the kids' amenities – Show the cot, high chair, and toys.
Include a family-friendly setup – A breakfast table set with kid-friendly plates.
Capture cozy details – Soft lighting, extra blankets, and an inviting living space.
SEO Keywords to Attract More Family Bookings
✅ Family-friendly Airbnb Cambridge✅ Best Airbnb for kids in Cambridge✅ Short-term rental for families Cambridge✅ Airbnb with baby cot in Cambridge✅ Serviced apartment for families Cambridge
5. Local Recommendations for Families
Best Family-Friendly Attractions in Cambridge
Cambridge University Botanic Garden – Kids love the open space!
Museum of Zoology – Interactive exhibits for young explorers.
Punting on the River Cam – Safe for families with toddlers (opt for a guided tour).
Kid-Friendly Restaurants & Cafés
Fitzbillies – Famous for Chelsea buns & has a kids’ menu.
The Old Bicycle Shop – High chairs, changing facilities & great brunch.
Indoor & Outdoor Activities for Different Seasons
Winter: The Polar Museum & Clip ‘n Climb indoor adventure park.
Summer: Jesus Green Lido (outdoor swimming pool).
Investing in a family-focused setup means:
✅ Higher occupancy rates – Families book longer stays.✅ Better reviews – Parents appreciate well-thought-out amenities.✅ More repeat bookings – Happy families return!
💡 Final Tip: Promote your family-friendly Airbnb on Facebook parenting groups, Instagram, and travel forums to attract more bookings.
Ready to Increase Your Bookings?
If you're a Cambridge landlord looking to optimize your property for higher occupancy and direct bookings, Cambridge Stays can manage everything for you. We specialize in short-term and Airbnb property management, ensuring your rental is set up for maximum returns.
📩 Get in touch today to see how we can help!
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