House to Let in Cambridge: How to Market Effectively in the Cambridge UK Rental Market

Even the best property won’t rent itself. In a competitive market like Cambridge, strategic marketing is the difference between long voids and fast, profitable lets. Whether you’re listing for the first time or trying to attract better tenants, here’s how to market your house to let in Cambridge for success.

Know Your Target Tenant

Different tenant groups respond to different messages:

• Families want proximity to schools, gardens, and long-term security

• Professionals prioritise transport links, WFH setups, and quality finishes

• Students look for affordability, WiFi, and shared space potential

Cambridge Stays helps tailor each listing to speak directly to the tenant profile your property suits best.

Photograph for Storytelling, Not Just Specs

Photos shouldn’t just show a space—they should sell a lifestyle:

• Highlight usable outdoor space, kitchen flow, and home office nooks

• Shoot in natural light and style for comfort and clarity

• Avoid clutter and over-personalisation

We stage and shoot every listing with this approach in mind—because images drive clicks and enquiries.

Use the Right Platforms and Channels

To maximise visibility, your property should appear on:

• Major portals like Rightmove and Zoopla

• Targeted short-let sites (Airbnb, Booking.com) if applicable

• Local social media groups and relocation networks

We optimise every campaign to reach your ideal tenant, wherever they’re looking.

Write Listings That Sell Emotion

Facts matter—but feelings convert. Your copy should:

• Start with a compelling headline (“Family Home with Garden Near Addenbrooke’s”)

• Highlight benefits, not just specs

• Paint a picture of the lifestyle tenants can expect

Every Cambridge Stays listing is SEO-optimised and emotionally compelling.

Time It Right

Cambridge’s market is seasonal:

• Spring and early summer see relocations and academic transitions

• Autumn brings late student and post-grad demand

• Avoid late December to mid-January if possible

We track market activity to advise the best time to list for maximum exposure.

Cambridge Stays’ Proven Marketing System

Our landlords benefit from a performance-driven marketing process:

• Listings go live faster—with better photos and stronger headlines

• Our enquiries are tenant-matched and pre-qualified

• We monitor click-throughs, viewing conversions, and time-to-let to optimise every step

Whether it’s a house to let in Cambridge or a studio flat near the station, we give your property the edge.

Want Your House to Fly Off the Market? Let Us Handle the Marketing Magic

Strategic marketing isn’t an afterthought—it’s the engine of a fast, successful let. Let Cambridge Stays craft the perfect listing, get it in front of the right people, and manage the entire process.

Book your marketing consultation today and let’s get your property seen—and let.