Flats to Let Cambridge UK: The Do’s and Don’ts of Listing Descriptions in Cambridge UK

When marketing flats to let Cambridge UK renters or short-let guests are browsing, your listing description can make or break the booking. A great description captures attention, sets expectations, and builds trust. Here's how to write one that works.

Do: Focus on Benefits, Not Just Features

Anyone can write "1-bedroom flat with WiFi." But it’s better to say, "Unwind in a bright and airy bedroom with fast WiFi — perfect for remote work or weekend streaming." Guests want to imagine their stay. Focus on how the space feels, not just what it includes.

Do: Mention Nearby Highlights

Location is key. Mention well-known places like Cambridge Station, Fitzwilliam Museum, or Mill Road’s cafés. A flat might be modest, but being steps from the city’s best spots can elevate appeal.

Don’t: Overpromise or Mislead

If your flat is compact, don’t call it "luxurious." If there’s no dishwasher or parking, don’t imply there is. Guest expectations must be met, or you risk bad reviews and refunds. Honesty sells.

Don’t: Use All Caps or Slang

Shouting in caps like "PERFECT LOCATION!!!" or dropping casual slang can feel unprofessional. Stick to a clear, friendly tone. It should feel like an experienced host showing someone around.

Cambridge Stays Crafts Listings That Convert With Clear, Optimised Descriptions

Our team knows the language that performs on platforms like Airbnb and Booking.com. We craft copy that boosts visibility, sets the right tone, and turns browsers into bookers.

Want a Listing That Books Itself?

Descriptions aren’t just text — they’re sales tools. With Cambridge Stays, your listing will be written to convert, comply, and connect with your ideal guest.