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Dirty Airbnbs Don’t Get 5 Stars: Why Professional Cleaning is the Secret to Hosting Success

  • Writer: Cambridge Stays
    Cambridge Stays
  • Feb 2
  • 4 min read

Want to know the fastest way to lose bookings and ruin your Airbnb rating? A dirty property.

Cleanliness is the #1 factor in guest reviews, and a single complaint about dust, hair, or bad odors can tank your Superhost status.

This guide explains why professional cleaning services are essential for Airbnb success—and how they can boost your ratings, increase bookings, and keep guests coming back.

1. Why Cleanliness is the #1 Factor in Guest Reviews

📌 Guests Expect a Hotel-Level Clean Every Time

✅ Sparkling bathrooms, fresh linens, and a spotless kitchen aren’t just nice-to-haves—they’re non-negotiable.✅ Airbnb guests compare your property to hotels, so any sign of dust, stains, or leftover crumbs = instant bad review.

📌 One Bad Review Can Cost You Thousands

❌ “The place was great, BUT it wasn’t very clean.”❌ “The bathroom had hair in the sink. Would not book again.”✅ Professional cleaning services eliminate these risks, ensuring every guest walks into a spotless, fresh-smelling home.

📌 Superhosts & High Earners Use Professional Cleaners

✅ Most highly-rated Airbnbs in Cambridge use professional cleaning teams to maintain consistency.✅ The best hosts treat their Airbnb like a business—and businesses don’t rely on DIY cleaning.

2. The Hidden Costs of DIY Cleaning

📌 1. Time is Money

❌ Scrubbing toilets, vacuuming carpets, and making beds between bookings isn’t the best use of your time—especially if you have multiple properties.✅ A professional service frees up hours per week, allowing you to focus on scaling your business.

📌 2. You’re More Likely to Miss Details

❌ Rushing to clean between check-outs? Miss one spot, and it could ruin a review.✅ Professional cleaners follow detailed checklists to ensure every inch of the property is guest-ready.

📌 3. Higher Risk of Cancellations & Refunds

❌ If a guest arrives to an unclean home, they can demand a refund, leave early, or cancel.✅ A professional cleaning service reduces cancellations and keeps your calendar full.

📌 4. Inconsistent Standards = Inconsistent Ratings

❌ Some days you clean well, some days you rush—it’s impossible to maintain the same high standard without a professional team.✅ Professional cleaning = consistent 5-star stays = more bookings.

3. The Benefits of Hiring Professional Airbnb Cleaners

✅ 1. Faster Turnovers = More BookingsA professional team cleans in half the time, allowing you to accept same-day check-ins and maximize occupancy.

✅ 2. Guests Feel Like They’re in a Boutique HotelClean, crisp sheets, folded towels, and a perfectly staged space elevate the guest experience.A fresh-smelling, spotless home creates an unforgettable first impression.

✅ 3. No More Cleaning Supply CostsProfessional cleaners bring their own high-quality products, saving you money on detergents, vacuum maintenance, and restocking cleaning supplies.

✅ 4. Maintenance Issues Are Spotted EarlyA trained cleaning team notices leaks, damages, or missing items before they become costly problems.This prevents bad reviews about broken appliances or worn-out furniture.

📌 Pro Tip: Regular professional cleaning extends the life of your furniture, linens, and appliances, saving you thousands in the long run.

4. What to Look for in an Airbnb Cleaning Service

💡 1. Experience with Short-Term Rentals✅ Not all cleaners understand the fast-paced nature of Airbnb turnovers.✅ Choose a service that specializes in Airbnb & hospitality cleaning.

📝 2. Detailed Cleaning Checklists✅ The best teams follow a standardized checklist covering:

  • Deep cleaning of bathrooms & kitchens

  • Sanitizing high-touch surfaces

  • Bed-making & towel folding like a hotel

  • Restocking essentials (toilet paper, soap, coffee, etc.)

🚀 3. Flexible Scheduling & Fast Turnovers✅ Same-day check-outs? Late check-ins? Your cleaning team needs to be available when you need them.✅ Choose a company that syncs with your Airbnb calendar for automated scheduling.

🔎 4. Positive Reviews & Reliability✅ Look for services with great reviews from other Airbnb hosts.✅ A no-show cleaner = a disaster for your business.

📌 Pro Tip: Set up a backup cleaning service in case of emergencies.

5. How Professional Cleaning Boosts Your Airbnb Revenue

📈 More 5-Star Reviews = Higher Search Rankings✅ Airbnb promotes listings with top cleanliness scores, pushing them higher in search results.✅ Guests are more likely to book a place with consistent 5-star cleanliness ratings.

📈 Faster Turnovers = More Nightly Bookings✅ A professional team cleans faster, allowing you to accept more back-to-back bookings.✅ Higher occupancy = more income.

📈 Higher Pricing Power✅ Listings with hotel-style cleanliness & professional staging can charge 20-30% more per night.✅ Guests are willing to pay a premium for an Airbnb that feels like a high-end stay.

📌 Example:

  • Budget Airbnb (Self-Cleaned): £90 per night, 70% occupancy

  • Boutique Airbnb (Professionally Cleaned & Styled): £130 per night, 85% occupancy

  • Earning an extra £40 per night over 20 nights = £800 extra per month!

6. Why a Professional Airbnb Management Company is the Ultimate Cleaning Solution

✅ We handle cleaning scheduling, quality control, and fast turnovers.✅ Our professional cleaners ensure every stay meets Superhost standards.✅ We use smart pricing strategies + high cleanliness ratings to maximize bookings.✅ Cambridge Stays specializes in full-service Airbnb management for hassle-free hosting.


Cleaning isn’t just about hygiene—it’s about higher ratings, more bookings, and maximizing your Airbnb income.

Professional cleaning ensures every guest walks into a flawless stay, every single time.

🚀 Tired of cleaning between bookings? Let us handle it! Contact us for expert Airbnb cleaning & management services.

 
 
 

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