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Cambridge Commercial Property to Let: A Marketing Strategy for Landlords in Cambridge UK

  • Writer: Cambridge Stays
    Cambridge Stays
  • Apr 10
  • 2 min read

Marketing a commercial property to let in Cambridge takes more than simply uploading photos to a listing site and waiting for leads. In a city as competitive and innovation-driven as Cambridge, visibility and positioning are everything. With the right strategy, you won’t just let the space—you’ll attract the exact business tenants you want.


Define Your Ideal Tenant

Before marketing, ask: who is the property right for?

Cambridge’s commercial market caters to diverse sectors. You might attract:

  • Office-based professionals in tech or legal fields

  • Boutique retailers along the historic and high-footfall corridors

  • Consultants or remote teams from global businesses

  • Health and wellness practitioners in therapy or fitness

Your strategy should adapt to suit the business profile you’re targeting.


Prepare the Property for Marketing

Every potential tenant will judge your property based on first impressions. Don’t waste those precious first seconds.

Start by staging it properly. Ensure:

  • High-resolution professional photos are taken in daylight

  • A clear, scaled floor plan is included

  • Any branding from previous tenants is removed

  • Windows, signage, and access points are clean and visible

Cambridge Stays helps you get this right before you go live—because the first listing view should lead to a viewing.


Choose the Right Platforms

Not all commercial lets succeed on the same platforms. To target serious enquiries, ensure your space appears on:

  • Realla – a go-to for commercial tenants in the UK

  • Rightmove Commercial – widely used and locally trusted

  • LoopNet – for attracting international or investor tenants

  • Local networks – including direct agency sites and Cambridge-specific channels

The Cambridge business community is tight-knit. Tapping into the right circles can unlock referrals faster than broad advertising ever will.


Build a Strong Property Description

A well-written listing builds trust and interest fast. Instead of just listing square footage and amenities, highlight:

  • Value-add features like bike storage, lift access, breakout rooms

  • Layout flexibility for modular office setups or open-plan retail

  • Demand drivers, like proximity to the station, Science Park, or Addenbrooke’s

Use phrases like cambridge commercial property to let and property to let near Cambridge naturally in the description to benefit from search visibility.


Promote with Local SEO and Social Reach

The strongest listings are those that show up everywhere your target tenant looks—especially online. Here’s how to gain that edge:

  • Optimise your Google Business Profile with commercial tags and keywords

  • Post to LinkedIn to reach business leaders and startups

  • Use hyperlocal keywords like Cambridge Property Lettings or Cambridge property letting agency within your listings and content

Cambridge Stays uses data-backed search strategies to keep your commercial property visible to the right tenants.


Cambridge Stays Delivers Commercial Marketing That Converts

With over 30 centrally located properties under management and a reputation for 5-star performance, Cambridge Stays knows how to attract the best tenants quickly.

Our full-service marketing for commercial landlords includes:

  • Pre-market staging and media production

  • Listing creation and syndication across top platforms

  • Strategic tenant targeting

  • Enquiry handling and qualification

We don’t just help you list—we help you lease smarter, faster, and with better returns.


Ready to Attract the Right Tenants Faster? Let’s Craft and Execute Your Ideal Marketing Plan.

You’ve got the space. We’ve got the strategy. Let’s talk about how to position your Cambridge commercial property to let for serious, profitable results.

 
 
 

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